Every business is different and so every business needs a unique strategy to attract traffic. We use a combination of Search Engine Optimisation, and free directory listings along with paid and organic social media campaigns, and paid search engine advertising on Google and Bing to attract the right visitors to your website.
Our websites are fully integrated with Google and Facebook allowing you to track visitors and monitor the relative success of any campaign. That information can then be used to constantly improve future campaigns.
Turn them into customers
Once we have driven traffic to your website we need to make sure that we are converting as many of those visitors into customers as possible.
Conversion is the keystone of every site we build with clear "Call to Actions" throughout the website. We can help you to create 'lead magnets' to attract people to engage with your company.
We also include some incredible tools with your site, including the full suite of Thrive Themes conversion tools. These powerful lead generation tools offer several ways to engage your site visitors including limited offer countdowns, tracked banners and opt in forms, A/B testing of pages, banners and forms and even engaging online quizzes.
We can also create specific landing pages for different campaigns ensuring that visitors immediately find the offer that they came to your site to look for.
We can also integrate full online stores allowing you to sell your products or services and take appointment bookings directly from your website. The online store can be combined with your bricks and mortar POS system to allow you to manage stock control from your website.
KEEP THEM COMING BACK
Once time and effort and investment has gone into finding a new customer it is important to maintain your relationship with them, not just so that you can sell to them again, but because they will bring more customers to you.
Working within the GDPR legal framework we capture as much data as we can about your site visitors and customers.
This data allows us to target relevant advertising across 3rd party websites and social media pulling previous visitors and customers back to your website.
We can integrate your lead forms with powerful emailing software allowing you to automate emails and target specific campaigns to specific types of customer based on their purchasing history or even actions they take on your website.